One of the greatest influences over customer decision making is the sense of connection that your customer has with your...
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A few months ago, we talked about the benefits of referrals for marketers. Along with being inexpensive, efficient, and...
As humans, our nature drives us to seek out comfort and security as a survival mechanism. Something predictable is...
Many popular forms of marketing, such as testimonials, case studies, and customer reviews, all rely on the principle of social...
As a marketing manager, you have many responsibilities. One of the lesser known parts of your job is likely creating proposals...
You may have noticed that here at VidOps, we’ve often used the term “case study” instead of “testimonial.” Until recently we...
So you’ve just made some great video content—maybe it’s a glowing testimonial, or an engaging promo—but now what?
As video producers, we’re keenly aware of the benefits of featuring engaging video content on landing pages. In fact, according...